STATS LLC

FOR IMMEDIATE RELEASE

Orad and STATS provide France’s Canal+ with Unique Football Enhancements

Northbrook, IL and Kfar Saba, Israel – September, 2009 – Orad, a world leading provider of real-time broadcasting graphic solutions, and STATS, the world's leading sports technology, data and content company, have joined forces to provide France’s Canal+ with a captivating, real time, player tracking solution to measure and analyze game action for revealing new on-air graphics.

The integrated solution enables Canal+ to automatically track the exact position of each player during the game and visualize the collected data in real time. The data, which is collected by STATS’ SportVU system, is purged in real time by Orad’s 3DPlay, which visualizes the data and takes it to air.

One of the unique features of the joint integration is the “heat map” displaying where the footballer spent most of his time on the field. The heat maps, as well as other statistical information such as ball possession and distance covered, provide viewers with visual references that create a better understanding of the game and its strategy.

The SportVU system collects positioning data of the ball and participants (players and referees) within the playing field in real time – including measurement of each pass, shot on goal and goalie save. All aspects of the data collection process are completely non-intrusive to game action, with output generated in just a single frame delay from real-time.

SportVU employs proprietary software to analyze the accumulated data streams and compile meaningful information and insights with incredible precision. The result is a powerful lineup of insightful performance data highlighting ball possession, speed profiles, accumulated distances, fitness graphs and coverage maps, all delivered in real time.

Canal+ also benefits from Orad’s TrackVision football enhancement solution to display offside lines, 9 meter distance indicators, distance to goal measurements and speed of the ball during their weekend sport broadcasts.

Mr. Avi Sharir, CEO and President of Orad Hi Tec Systems: “We are very happy that Canal+, with its premium sport content, high quality editorial policy, and continuous technological innovations, chose to rely on our solution every weekend for its broadcast of main football matches. This combined solution has already been widely received by leading broadcasters worldwide, such as DigiTurk Turkey, who are relying on it for its football productions.”

Mr. Shimon Katzubes, Managing Director of STATS owned SportVU: “In addition to live graphics, the STATS-Orad solution offers a full menu of replay and post-game broadcast effects, 360 degree game views and full-scene animations. By utilizing these dramatic viewing enhancements, Canal + can take advantage of attractive new sponsor platforms and interactive advertising opportunities.”

The Orad-STATS solution will be displayed at Orad’s booth (7.H21) at IBC.

About Orad Hi Tec Systems

Orad Hi-Tec Systems is a world leading provider of real time 3D broadcast graphics solutions, including; news, channel branding, sports production and enhancement, special events, virtual studios, and virtual advertisement. Orad’s compelling solutions streamline production workflow, enhance viewer experience and improve production value.

Founded in 1993, Orad is a public company listed on the Frankfurt Stock Exchange (OHT). For more information, visit www.orad.tv

About STATS LLC

STATS is the world's leading sports technology, data and content company. The company passionately abides by its mission to revolutionize the way sports contests are viewed, understood and enjoyed. STATS’ calling card consists of real-time scores, historical sports information, Associated Press editorial content, a turnkey fantasy sports operation and SportVU technology. Today, STATS’ worldwide client network of media companies and professional sports leagues and teams utilize a broad spectrum of dynamic in-game broadcast presentations and virtual images, multimedia enhancements and game analysis and tactical coaching tools. STATS is owned jointly by the Associated Press and News Corporation, with corporate offices across the globe. For a complete tour of STATS’ sports content portfolio and solutions, visit www.stats.com.

    

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